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Google offers a various certifications and the certification in Google AdWords is among them. If students want to become certified, then they need to sit for Google AdWords Certification exam. Google AdWords certification assesses the knowledge and skills of the candidates in Digital Advertising and Google Adwords, to say briefly, in online advertising.
Who can opt for Google AdWords Exam?
Anyone who is interested in the Google Adwords may opt for this exam. The candidate could be a student interested in building a career in Digital Marketing, entrepreneurs who want to enhance their business sales with online advertising, marketers who handle budgets of AdWords or any other professionals who want to train others in AdWords analysis. For Google AdWords certification exam, the candidates need to set up the Academy for Ads account and this will allow them to access the AdWords assessments.
What is Google AdWords Certification Exam Pattern?
In order to become Google AdWords certified, the candidates need to pass 2 exams. The first one – is known as AdWords Fundamentals exam. It consists of 100 questions and the duration of the exam is 2 hours. And the second additional exam, which one has to choose that suits him/her needs.
For the second exam, the candidates have the following options:
● Video Advertising
● Search Advertising
● Shopping Advertising
● Mobile Advertising
● Display Advertising
The exam questions contain only MCQs (multiple choice questions) and the candidates must score 80% to become certified in Google AdWords and must pass either of the aforementioned exams in addition to AdWords Fundamentals. The certification is valid up to 12 months of the product area. This means that if the product area of the candidate is Mobile Advertising, then the re-exam must be given in the same month (when you qualified Mobile Advertising exam) of the next year. In addition to this, the candidates will also be required to give the AdWords Fundamentals at this point in time.
Why Choose Google AdWords Certification?
Google AdWords help organizations to earn money with the help of online advertising. The candidates when become certified in AdWords, unveil vast career opportunities in online marketing. This is a globally recognized certification, so the candidates can get a job anywhere and can seek a good salary package.
Points to Remember
● Just like Google Analytics, this Google AdWords certification exam will also be available in 19 languages - simplified Chinese, Japanese, Vietnamese, Korean, traditional Chinese, Thai, German, Portuguese, Spanish, Dutch, English (US), French, Italian, Polish, Portuguese (Brazil), Spanish (Latin America), Turkish, English (UK), and Russian.
● Google AdWords exam is free of cost and in case the candidate fails in the test, then he or she can retake the exam in 7 days.
● There is no option to pause the 120 minutes’ test and there is no way to mark the question. You need to continue the exam until the end as the timer continues to run.
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